When diners choose a restaurant, the focus is as much on service as on food quality. Knowing your customer’s personal preferences when it comes to food, seating, ambience, etc. can make a big difference to ensuring customer satisfaction.
Gain in-depth insight into members’ visit preferences so shop managers need not remember individual preferences
Help tailor-make promotions for different target groups
Provide more personalized services (e.g. reminders on members’ important dates)
Encourage members to increase their visit frequency (e.g. through e-coupons, e-cash) and the average expenditure per visit.
Support cross-promotion for restaurant groups
Boost promotions through effective and social media