Wet Markets

Clean and computerized are not words that come to mind when one thinks of wet markets. However, with supermarkets gaining popularity, wet markets will have to modernize and reinvent themselves. A first step in this direction would be to implement a CRM system.

The system captures data such as:

• Member information
• Purchase records
• Gift redemption records
• e-coupon usage records

The system effectively analyzes data to help you:

• Encourage daily visits by offering member privileges
• Link up different tenants to offer stronger promotions
• Understand shopping behavior of your members, evaluate campaign effectiveness, provide insights for future marketing promotions
• Use self-help kiosks for bonus checking, distribution of member privileges and lucky draws etc. to save manpower
• Enhance the image of wet markets